The Value of a Live Performance to Your Online Music Promotions

So obviously musicians have to play live performances at some point right? How can you utilize those great live shows to your benefit to help increase your online music promotions and therefore widen your fan base as well as increase sales. One great idea is always be prepared before your shows and have someone there prepared with a small booth area that you will use to increase your promotions.

Who Should Run Your Sales Booth?

Well probably not your Mom. Actually, only if you think your mom may try to give each fan who approaches your booth a cookie, or a good talkin’ to about their hairstyle. If your Mom is laid back and understands what you are trying to do, AND is a fan of your music, hell let her help! No one is going to promo you like your Mom. Use just about anyone, any close friend will do.

Make sure your booth is set up to have any t-shirts or CD’s you have for sale nicely displayed and make sure you have a handy notebook or sign up sheet. You can find thousands of free templates online just about anywhere to print one up. Be sure it has a place for a persons name and email address.

Imagine!

Now imagine all of the people there at your show, whether that is 100 or 600 people who are raring to go. As you are somewhere in the middle of the performance, how about during a warm up before your next tune, lean over to the mic and announce that the show is being recorded and that if any are interested in downloading it to leave their name and email address on the sign up sheet at the booth.

Not only does this get those who are interested in your live performance download, but it also gets them to your booth to see your other promotional items as well.